Retigo unveils new logo
Last year, Retigo celebrated its 30th anniversary. And a year later, we treated ourselves to a new logo to mark this significant milestone. Thirty years in the life of a company represents a huge shift – growth, building trust, and introducing innovations. Throughout all this, we have retained our own identity, purely Czech ownership, and the values with which the five current owners founded the company in 1994.
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And this is exactly what the new logo reflects. It was created by the Brno-based creative studio B team, with whom we have been working for a long time. "Since we perceive that over the years the company has developed from literally a garage project to the absolute top on the combi oven market, we felt it would be appropriate to communicate this visually as well. That is why we approached creatives who know us and with whom we could share our main benefits, customer-oriented approach, ideas, and ambitions. The result is a new logo, which we unveiled today," said Marcel Vičan, Marketing and Sales Director at Retigo, on this occasion. We will gradually introduce the new logo across all channels and materials.
What does the new logo represent?
R for Reliability: Three decades in professional kitchens taught us that reliability isn't built on promises but on obsessive attention to detail. Every component, every process decision reflects our understanding that in your world, there's no room for equipment failure. Because reliability isn't about what you promise, it's about what you deliver.
E is for Ergonomics: After years in kitchens, we know that backing chefs is just as important as perfect results. Great kitchens care about their food. Smart kitchens care about their people, too. Our ErgoFit system with comfortable cross-wise oriented racks significantly reduces physical load.
T for Trust: Trust forms the foundation of every successful professional kitchen operation. It's the confidence that allows chefs to focus on creativity rather than equipment concerns, managers to plan ambitious menus, and owners to invest in growth.
I for Intelligence: Modern kitchen intelligence isn't about removing the human element – it's about amplifying human capabilities. When combi ovens can learn cooking patterns, remember successful adjustments, and predict maintenance needs, they become extensions of the chef's knowledge rather than mere tools.
G for Growth: When our customers expand their operations, upgrade their capabilities, or venture into new markets, we see it as validation of a simple principle: quality equipment enables ambition. Our growth metrics aren't just sales figures - they're the collective success stories of thousands of kitchens worldwide. We grow because you grow, and that mutual success creates a cycle of continuous improvement and opportunity.
O for Ownership: As one of the last independent combi oven manufacturers, we maintain direct accountability from top to bottom. Our founders still walk the production floor. This structure creates a unique dynamic: when decisions are made by those who will personally face the consequences, quality becomes personal.